Stricter rules for online shopping will be implemented soon. Buyers of goods like clothes and mobile phones will see changes. Companies must be transparent about prices, showing both current and previous prices to avoid misleading discounts.

The previous price will be determined by the product's lowest price over a certain period. This aims to prevent sellers from artificially inflating prices before offering discounts.

Further details about these changes are available, including how sponsored products will be clearly marked to distinguish them from regular search results.