A week-long awareness campaign is held annually to promote balanced diets and healthier lifestyle choices. The initiative aims to educate people about the importance of proper nutrition and preventing nutritional deficiencies. It serves as a reminder that making better food choices every day is key to good nutrition.

This campaign was launched in 1982 by a government board to focus on educating people about malnutrition and encouraging wholesome eating habits.

Further details about the campaign and its goals are available, including simple and nutritious food ideas to incorporate into daily meals.