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In A Sea Of Sale Ads, Flipkart × Philips Put Theirs In The Actual Sea
Summary by The Mumbai Editorial Desk Free Press Journal
· October 8, 2026
· 1 min read
Photo: Free Press Journal · view original
Story provenance No corrections
Summary created by The Mumbai Editorial Desk — automated, rule-governed Published by Free Press Journal Original story Read at the source Source published Oct 8, 2026 Indexed here Oct 8, 2026 AI assistance Automated summary drawn from the source’s own published text Prepublication human review No — editorial rules, flagged-item review, and published samples
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Key points The brands created an underwater billboard with the message "Soooooo Good Deals" at Gorai. Flipkart and Philips have taken a different approach by placing their Big Billion Days advertisement in an unconventional location.
Sale season advertising often gets lost in the noise, with numerous brands vying for attention through various mediums. Flipkart and Philips have taken a different approach by placing their Big Billion Days advertisement in an unconventional location.
The brands created an underwater billboard with the message "Soooooo Good Deals" at Gorai. This unusual installation was revealed as the low tide receded the water, making for a unique sight.
Further details about this advertising campaign are available from the source, including photographs of the underwater billboard and its reveal.
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Category: News Published: October 8, 2026 Source: Free Press Journal Reading time: 1 min
Frequently asked about this story
What is this story about? Sale season advertising often gets lost in the noise, with numerous brands vying for attention through various mediums. Flipkart and Philips have taken a different approach by placing their Big…
When was this published? This article was first published on October 8, 2026 by Free Press Journal and curated for The Mumbai readers.
Who reported this story? This story was reported by Free Press Journal. To learn more about how The Mumbai selects and reviews stories, see our editorial standards .
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